French style group (and brothers) Ronan and Erwan Bouroullec have designed a lovely new LED pendant light for Italian brand FLOS in which 354 inches of cable are an integral portion of the style and style. Known as AIM, the pendant hangs from a cable generous enough to give the user broad latitude with the height and path of illumination, although simultaneously making an organic sculptural statement. Offered in white, black and polished aluminum, AIM, say the designers, is “a new selection of lamp that is naturally positioned in space—like a plant—with long cables delivering maximum freedom to adjust the direction and height of the light supply.”
Photographs: FLOS USA
French style group (and brothers) Ronan and Erwan Bouroullec have designed a lovely new LED pendant light for Italian brand FLOS in which 354 inches of cable are an integral portion of the style and style. Known as AIM, the pendant hangs from a cable generous enough to give the user broad latitude with the height and path of illumination, although simultaneously making an organic sculptural statement. Offered in white, black and polished aluminum, AIM, say the designers, is “a new selection of lamp that is naturally positioned in space—like a plant—with long cables delivering maximum freedom to adjust the direction and height of the light supply.”
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